Pronunciation: (ad'vur-tī"zing), [key]
1. the act or practice of calling public attention to one's product, service, need, etc., esp. by paid announcements in newspapers and magazines, over radio or television, on billboards, etc.: to get more customers by advertising.
2. paid announcements; advertisements.
3. the profession of planning, designing, and writing advertisements. Also,ad'ver•tiz"ing.
Random House Unabridged Dictionary, Copyright © 1997, by Random House, Inc., on Infoplease.