Pronunciation: (kun-sOO'mu-rīz"), [key]
—v.t., -ized, -iz•ing.
1. to make (goods or a product) suitable or available for mass consumption: to consumerize computers by making them cheaper.
2. to encourage or foster the widespread consumption of (goods or a product). Also, esp. Brit.,con•sum'er•ise".
Random House Unabridged Dictionary, Copyright © 1997, by Random House, Inc., on Infoplease.