Pronunciation: (ek"sploi-tā'shun), [key]
1. use or utilization, esp. for profit: the exploitation of newly discovered oil fields.
2. selfish utilization: He got ahead through the exploitation of his friends.
3. the combined, often varied, use of public-relations and advertising techniques to promote a person, movie, product, etc.
Random House Unabridged Dictionary, Copyright © 1997, by Random House, Inc., on Infoplease.